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Cerebos Pacific Limited (CPL) is a leading name in the health supplements, food and coffee sectors across the Asia-Pacific region. Listed on the Singapore Exchange Limited (SGX) since 1983, Cerebos was delisted on 14 December 2012 and is now a wholly owned subsidiary of Japan-based Suntory Holdings Limited.〔Suntory. (Cerebos Pacific Ltd. ) Retrieved May 25, 2015.〕 With the corporate headquarters in Singapore, Cerebos provides management services to its subsidiary and associate companies in the Asia-Pacific region. Cerebos offers a variety of products for its consumers in Asia and Australasia, marketed under established brand names such as BRAND’S, Gravox, Fountain, Robert Harris, Gregg's, L'affare, Atomic and Toby’s Estate. Its flagship product, BRAND'S Essence of Chicken, is the category leader.〔Cerebos. (History. ) Retrieved May 25, 2015.〕 == History == Cerebos Pacific Limited traces its name back to 1892 when a French chemical engineer decided to mix calcium phosphate with salt and invented dry-pouring salt. The brand name 'Cerebos' was registered - derived from 'Ceres' for the roman goddess of wheat harvest, and 'os' from the French word for 'bone' that the phosphates in salt strengthen. Cerebos subsequently grew to include a wide range of food products, acquiring Brand & Company in 1959 but was in turn acquired by Rank Hovis McDougall PLC (RHM) in 1968. The modern history of Cerebos then begins in 1981 in Singapore when Cerebos Pacific Limited was formed and bought over all RHM subsidiaries in the Far East in 1982.〔Malaysia Productivity Corporation. (Analysis of the Business Transformation of Organisations through Innovation. ) Retrieved June 2, 2015.〕 In 1990, Suntory Holdings Limited purchased Rank Hovis McDougall PLC shares in Cerebos Pacific Limited. In 2012, Cerebos was delisted from SGX and became a wholly owned subsidiary of Suntory Holdings Limited.〔 抄文引用元・出典: フリー百科事典『 ウィキペディア（Wikipedia）』 ■ウィキペディアで「Cerebos Pacific Limited」の詳細全文を読む スポンサード リンク
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